Well, here we are… Week 2 of the pandemic crisis (here in the U.S.).
The question I’ve heard a lot this week is how do we market right now, in this strange environment.
The answer… thoughtfully and carefully.
And yes, you should keep marketing and selling, but it demands a different approach.
I outline the three-step approach you should be taking right now in today’s episode.
Listen now…
-Steve
P.S. You may be having to rethink your entire approach to marketing, now that networking events, conferences, and speaking engagements are gone.
Our process–podcast + book + strategic referrals en masse–works better than ever. We’d love to do it all for you, and have a team standing by, but we also know that hiring our team (or any team) might not be accessible to you right now. We’re working on a program that will guide you in using our approach to get clients, so you can move fast, avoid mistakes, and rapidly get a podcast up and going, create a great version 1.0 of your book, and put it to use to get referrals and clients. It’ll be a fraction of what working with us 1-on-1 would cost.
We’re launching a small case-study group next week. Would you like to join us?
Email me with “case-study group” in the subject and I’ll get you all the details.