Replacing a lost client is 6-times more expensive than retaining that same client… and replacing a key team member costs 1.5 to 2 times that person’s annual salary.  One of the fastest, easiest ways to put more money on the bottom line is to focus on retention. My conversation with Lynn Thomas will show you … Read more

Have you ever been frustrated by a prospect that just seems to string you along, never really making a decision? Ever wonder how to get more of the people in your database to take a next step…now, not later? In this episode of the podcast I walk you through my favorite technique for forcing prospects … Read more

In this episode, I sit down with my friend and long-time client John Curry…he’s experienced one heck of a “life ambush.” He’s just hit a huge positive milestone…one many people in his situation might not have the strength to make happen. We go deep on overcoming adversity, building a strong mindset, and making progress in … Read more

Do you ever feel like your approach to marketing is a little like this…? New tactics are just flying by, and you want to keep up… You’re grabbing one tactic after another, but never making any headway. In today’s episode, I’ll show you how to get off the “new tactic” train and use a simple, … Read more

It’s not the most technically competent professional who is successful, it is the professional who makes their competency the most visible. My guest this week is Charlie Moon. He is an expert in helping professionals develop their businesses by becoming more visible to prospective clients. His techniques allow accountants, engineers, bankers, architects, and others to … Read more